About the job

NRG Panel and JFW Renewables are leading renewable energy companies specialising in the installation of solar panels, air-to-water heat pumps and one stop shop solutions in Ireland. Both companies have recently merged, and we are currently seeking a talented and dedicated digital advertising & SEO strategist to join our team. As a digital advertising and SEO strategist, you will play a vital role in improving our online presence and driving traffic and conversions to our websites.

Responsibilities:

• Manage our full suite of paid advert channels across Meta, Google & Linkedin for lead generation.
• Update and create engaging web pages, landing pages and blogs to enhance organic traffic and search engine rankings and improve website UX and performance.
• Conduct keyword research and implement SEO best practices to optimise content for search engines.
• Write compelling and persuasive copy that aligns with our brand and resonates with our target audience.
• Use best practices in on-page and off-page SEO techniques to improve search engine rankings. Stay up to date with the latest SEO trends and algorithm changes to ensure our website remains competitive.

Technical Skills:

• Proficient in Facebook Ads & Events Manager, Google Ads, Linkedin Ads, Google Tag Manager, Google Search Console and Google Analytics.
• Possess a strong understanding of WordPress, SEO and hosting platforms.

Qualifications:

• A degree in Marketing or a related field, or equivalent experience in B2C / lead generation marketing.
• Proven experience in content creation, SEO, and paid digital marketing.
• Excellent written and verbal communication skills with a keen eye for detail.
• Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
• Ability to work collaboratively in a team environment and independently when required.
• Strong organisational and time management skills to prioritise tasks effectively.
• Experience with salesforce is an advantage.

Reporting and Collaboration:

The digital advertising and SEO strategist will work closely with our marketing manager and social media content creator to enhance overall marketing efforts. You will be regularly reporting and collaborating as a team in line with our KPIs.

If you are passionate about renewable energy, have a creative mindset, and thrive in a fast-paced, dynamic environment, we would love to hear from you.

To apply, please submit your CV and a brief cover letter outlining your relevant experience and why you believe you would be a great fit for the role.

Job Types: Full-time, Permanent

Pay: €30,000.00-€35,000.00 per year

Benefits:

• Company events
• Employee discount
• Wellness program

Schedule:

• Monday to Friday

Work Location: In person

Application deadline: 14/05/2024

Reference ID: Digital Advertising and SEO Strategist