Free Digital Marketing Courses

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Free Digital Marketing Courses

We know that searching for free digital marketing courses – which add knowledge and a good certificate – is a challenge, but can yield excellent results if searched in the right places. The courses listed below are recommended by Camilla Odilon, a specialist in digital marketing, postgraduate professor and founder of our “Marketing in Ireland” community, so you can trust! This will make it even easier for you to find what you are looking for. Check out:

Inco Academy:

Inco Academy is a NGO that is present in more than 50 countries and offers great free courses to improve your skills and help you get a job. Camilla herself, our community founder, took their Web Design course and found it amazing. According to her, their methodology and quality of teaching surprised her. Not to mention it was an excellent channel for networking.

Important observation: some courses aren’t available immediately and you have to answer some questions so they can get in contact to let you know when it will be available.

Growth marketing:

INCO Marketing Digital
  • Language: English (irish teachers and guests from multinationals)
  • Level: Beginner
  • Workload: 3 months (yes, you got it right). Around 30 hours per week)
  • Certificate: Yes

If you are looking for a complete course from the beginner level e that prepares you to work, applying learning in practice and helping you create your first portfolio, you have found it! It may have a long duration (three months), but you can be sure you will learn. Above all, an important certificate like this has a great impact on your career.

Google

The company that is the apple of everyone’s eye. Of course, this one couldn’t be missing from our list! Did you know they have a learning platform? It is the “Grow with Google” and covers a wide range of possibilities in courses. Take a look at this digital marketing we selected specially for you:

Fundamentals of digital marketing

  • Language: english with subtitles in several languages
  • Level: Beginner
  • Workload: 40 hours
  • Certificate: yes

The course “Fundamentals of Digital Marketing” is accredited by Interactive Advertising Bureau, an organisation whose objective is to empower the media market. Awesome! 

Some of the content covered by this course is how to develop a business strategy online as well as how to get visibility with organic and paid search, social media, among other channels. And a certificate provided by Google has a great impact on your resume, right?

Hubspot

Hubspot is one of the main references in automation tools and they also have a learning platform, the Hubspot Academy and it offers an excellent course of Inbound Marketing. Have a look:

Inbound marketing:

  • Language: English, Spanish, Portuguese and others
  • Level: Beginner, but already working in digital marketing field
  • Workload: 5 hours
  • Certificate: Yes

Hubspot’s certificates are globally recognised, which can be a plus in your career. Furthermore, you have the opportunity to learn more about marketing in English, practising your proficiency in the language and getting familiar with the used terms. Let ‘s go?

SEMRUSH

If you have ever used SemRush keyword search, you know how powerful and respected this tool is. They also offer a course focused on content marketing for beginners:

Content marketing:

  • Language: English
  • Level: Beginner
  • Workload: 1 hour
  • Certificate: Yes

This course is recommended for people who want to embed content marketing in their marketing strategy, but don’t know how to start. Once more, it is a great opportunity to have a globally respected certificate, exercise your English and learn new terms.

LinkedIn

Did you know that LinkedIn offers an incredible online learning hub? Yes! This incredible social media platform that you already use to network, apply for jobs, and discuss trending topics in your professional life also offers several great courses. And here’s one on digital marketing fundamentals, recently updated. Check it out:

Digital marketing foundations:

  • Language: English, but you can set subtitles
  • Level: Beginner
  • Workload: 1 hour and 35 minutes
  • Certificate: Yes

This course is very complete despite being brief and covering superficial concepts from the most different areas, but if you are a beginner and want to learn English, it is an excellent starting point.

Google Certifications

These certifications from Google add great value on your resume and they are available not only in English, but in several languages. In addition, they also offer free courses so you can study before taking the assessment. 

If you know more good free courses, share with us in the comments or in our community chat.

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