Job Summary

KPMG Ireland is hiring a Social Media & Web Assistant to join its Digital team in Dublin. This is a hands-on, early-career opportunity for someone keen to build a foundation in social media execution and web content management within a large professional services environment. The successful candidate will work closely with the Social Media Manager, taking on day-to-day publishing, content scheduling, and performance tracking duties across the firm’s social channels and website. It’s a role that blends creative content support with structured reporting, making it a solid stepping stone for anyone looking to grow a career in digital marketing.

About KPMG Ireland / the Team

KPMG Ireland is one of the country’s Big Four professional services firms, employing over 4,200 people across the island. The Digital team sits at the centre of how the firm communicates externally, managing everything from social media presence to website content and campaign delivery.

Joining this team means working alongside a Social Media Manager and wider digital colleagues on integrated campaigns that span LinkedIn, Instagram, Haiilo, and the corporate website. The environment favours a proactive, detail-oriented mindset, and the firm has built a reputation for investing in early-career development — including its Business School and a distinctive four-times-a-year promotion cycle.

Responsibilities

Social Media Support

• Assist in planning and delivering social media campaigns (primarily LinkedIn, Instagram & Haiilo)
• Support content creation: drafting copy, formatting posts, sourcing imagery
• Schedule and publish content using social media management tools
• Monitor engagement and respond to or escalate queries as needed

Web Content Management

• Support updates and maintenance of website content via CMS (e.g. AEM)
• Upload and format pages, articles, and campaign content
• Ensure content accuracy, currency, and alignment with brand and SEO guidelines
• Assist with testing and QA of web updates

Campaign & Content Execution

• Support integrated campaigns across social and web channels
• Coordinate with internal stakeholders to gather content and assets
• Assist in delivering campaign timelines and publishing schedules

Performance & Reporting

• Track and report on key metrics (social engagement, web traffic, campaign performance)
• Support preparation of reporting dashboards and summaries
• Identify basic trends and flag optimisation opportunities

Governance & Best Practice

• Ensure all content adheres to brand, legal, and risk guidelines
• Follow established content approval and publishing processes
• Stay current with social media and digital trends

Minimum Qualifications

• 1–2 years’ experience in social media, digital marketing, or web content
• Strong written and verbal communication skills
• Attention to detail and strong organisational skills
• Familiarity with social media platforms, particularly LinkedIn
• Basic understanding of websites and content management systems

Preferred Qualifications

• Experience using CMS platforms (e.g. AEM)
• Experience with analytics tools (Google Analytics, social platforms)
• Exposure to paid social or campaign delivery
• Experience in a professional services or corporate environment

Salary & Benefits

Salary: not disclosed in the original posting.

Benefits include:

• Discounted health insurance
• Option to purchase additional annual leave
• Enhanced family leave
• Emergency childcare cover
• Company social events
• Early finish Fridays (bank holidays & summer)
• Relocation assistance
• Access to LinkedIn Learning and other L&D resources
• Flexible working options

How to Apply

1. Prepare an up-to-date CV highlighting relevant social media/web content experience.
2. Submit your application via the official listing.
3. No recruitment agency assistance is required for this role.

Frequently Asked Questions (FAQ)

Do I need experience with AEM or another CMS to apply?
No. CMS experience (such as AEM) is listed as desirable, not essential. A basic understanding of websites and content management systems is the minimum requirement.

What contract type is being offered, and what level is this role suited for?
This is a permanent contract at Assistant grade, making it well suited to early-career candidates with roughly 1–2 years of relevant experience rather than seasoned marketing professionals.