About the job

Our client has an exciting opportunity for a Marketing Executive in Ireland to work as part of the Commercial team.

Job Purpose.

Our client is looking to recruit an experienced a Marketing Executive to help drive company sales. In this position, you will be involved in developing marketing strategies, implementing marketing plans, developing sales strategies, maintaining customer relations, creating sales reports, supporting the sales team and senior management.

Basic Functions

• Co-ordination and execution of inbound and outbound marketing campaigns
• Managing direct mail, newsletter, brochure and advertising campaigns
• Campaign effectiveness measurement and reporting
• CRM Record Maintenance
• Copywriting for online and print communications
• Trade show coordination and planning
• PowerPoint Design
• Tender submission support

Specific Duties

• Marketing campaign management
• Inbound marketing campaigns
• Outbound marketing campaigns
• Postal campaigns
• Trade show Co-ordination and planning
• Copywriting content on the web sites for accuracy, grammar, uniqueness and SEO
• Designing & executing mailing campaigns
• Implementing lead nurturing strategies.
• Campaign effectiveness measurement and reporting
• Database management – contact data. Customer segmentation and profiling
• Database management – product information. Product management for marketing
• campaigns and website content
• Graphic Design activities for marketing campaigns
• Management of out-sourced marketing activities, such as graphic design for print and
• exhibition stands
• Leasing with support staff for the implementation of marketing projects in a timely manner.
• Experience developing PowerPoint presentations
• Experience working on a tender submission team

Knowledge and Skills Required

• The candidate must be innovative, responsible, self-motivated and willing to work hard in this challenging and diverse role. They must also work well within a team as well as on their own initiative.

Relevant experience necessary

• The ability to work under pressure and meet tight deadlines is a must.
• He / She must have a solid understanding of marketing principles.
• Online marketing experience desirable but not essential.
• Content creation for Inbound & outbound marketing
• Graphic Design package
• Email Marketing Automation platform
• Excellent written and verbal communication skills
• Strong project management skills
• An interest in keeping abreast of current marketing trend