About the job

Sculpted by Aimee Cosmetics is an Irish makeup brand founded in late 2016 by makeup artist Aimee Connolly. After years of experience working within the industry Aimee was passionate about creating products she felt were missing from the market, all in line with her ethos of making makeup easier.

When Aimee started Sculpted, she wanted to do things differently and make makeup with a clean conscience. So, she is proud to say that Sculpted products are cruelty-free and always have been. They are also 100% vegan and now Leaping Bunny approved which is the international gold standard for cruelty free consumer products.

Seven years later, Sculpted by Aimee has become one of Ireland’s top makeup brands, trusted to provide cruelty-free coverage that complements every look. The brand has grown phenomenally during its initial years and has launched 150+ SKUs to date. Now in its seventh year Sculpted by Aimee continues to expand into new markets and open new retail units.

Due to this exciting growth, Sculpted by Aimee are looking for a Retail Marketing Manager to join their Team. Reporting into Brand & Marketing Director, the Retail Marketing Manager will be responsible for developing and executing marketing strategies that drive sales and enhance the brand’s visibility in retail environments. This role requires a blend of strategic thinking, creativity, and hands-on execution. The ideal candidate will have a strong background in retail marketing, preferably within the beauty industry, and a proven track record of successful campaign management.

Key Responsibilities:

• Create and implement long-term retail marketing strategies to achieve business objectives.
• Work closely with the trade team to develop marketing strategies for new and existing retailer partners.
• Develop and implement GTM strategies for launching with new retailers & markets.
• Build and maintain strong relationships with retailer partners and key stakeholders.
• Collaborate with internal teams and retailer partners to ensure successful product launches.
• Provide marketing support to drive sales and enhance brand visibility in retail settings.
• Build comprehensive marketing, media, and event strategies to support our flagship stores.
• Develop in-store experiences and promotional activities to drive footfall and loyalty.
• Build 360 media plans both with retailers and externally to build brand awareness & drive footfall.
• Coordinate with cross-functional teams to ensure a cohesive launch strategy.
• Monitor and report on retail marketing efforts.
• Manage retail marketing budgets effectively.
• Line management of 2+ direct reports, supporting their growth & development.

Qualifications:

• 4-8+years of experience in retail marketing, preferably within the beauty industry.
• 1+ years experience in line management.
• Proven track record of developing and executing successful retail marketing campaigns.
• Strong understanding of retail operations and customer behaviour.
• Excellent communication and interpersonal skills.
• Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
• Creative thinker with strong problem-solving skills.

Sculpted by Aimee is deeply committed to building a diverse & inclusive workplace and is an equal opportunity employer. Sculpted by Aimee welcomes applications from all sections of the community, celebrates diversity and is committed to creating an inclusive environment for all employees.